Introduction and History of Sagaljet
Sagaljet, the largest digital printing company founded in Somaliland and the Horn of Africa, began in 2007 with a small printing center in Hargeisa. Today, it operates across Somaliland, Djibouti, and the UAE, bringing significant changes to printing services. The company offers a wide range of services, from business cards to modern “Illuminate the Night” billboards, focusing on quality, creativity, and customer satisfaction.
This report highlights Sagaljet’s role in modernizing printing, enhancing the beauty of cities, and supporting the economy and job creation for youth.
Transformation of Printing Methods
Before Sagaljet (2007): Printing in Somaliland was manual, using toxic paints and chemicals (such as lead-based paints), which caused health issues like respiratory problems and skin diseases.
The pre-Sagaljet printing processes were time-consuming, prone to errors, and required limited skills. Sagaljet introduced digital technology, including UV printers and 3D printing, reducing the use of toxic chemicals, ensuring high resolution, and improving workplace conditions (95% of current employees now work in a clean environment). Sagaljet’s professional training has equipped 300 employees (95% of whom are under 30) with skills, contributing to a reduction in unemployment.
Comparison: Past and Present:
- Past (2005): Manual, toxic chemicals, unhealthy environment, frequent errors, limited skills.
- Present (2025): Digital, UV printers, safe environment, high resolution, professional training.
Time, Cost, and Sagaljet Services
In the Past: Manual printing took 2-4 weeks (e.g., for billboards), with high costs due to errors and multiple revisions. This limited the ability of small businesses needing quick advertising, hindering income growth.
Sagaljet’s Transformation:
- Online Service: Customers can order services via the Sagaljet website or WhatsApp, with business cards available within 5 minutes.
- Fast Turnaround: Billboards are prepared in 2-3 days, compared to weeks previously.
- Cost Reduction: Digital printing has lowered costs by 30-40% due to fewer errors and machine efficiency.
- Quick Customer Fulfillment: Sagaljet delivers products within 24 hours in Hargeisa and across regions.
Beauty of Business Sites, Cities, and Conclusion
Beauty of Business Sites: Before Sagaljet, hand-made advertisements were simple and unappealing. Today, Sagaljet’s digital billboards and 3D posters have enhanced the attractiveness of shops and offices. The “Illuminate the Night” LED lighting program has made Hargeisa comparable to modern African cities.
City Aesthetics: Billboards with vibrant colors and modern designs have transformed the landscapes of cities like Hargeisa, Borama, Burao, and Berbera, aligning with international standards seen in Dubai or Nairobi. This has boosted Somaliland’s reputation as a developing business hub.
Economic Impact: The aesthetic appeal of advertisements has increased small business customers by 20-30% (Somaliland Chamber of Commerce, 2024), supporting economic growth and job creation. Sagaljet adheres to global standards (RGB color schemes, eco-friendly materials), making it a strong competitor to international companies like HP or Canon.
Conclusion: Sagaljet has modernized printing services in Somaliland and the Horn of Africa by introducing digital technology, reducing time and costs, and enhancing the beauty of cities and business sites. By supporting the economy and job creation for youth, Sagaljet continues to be a pioneer in the Horn of Africa region’s printing industry.
Sagaljet Services:
- Event Management, Billboards, LED screens, book printing, advertisements, 3D posters, and other services.
Clients:
- Telesom, Dahabshiil, Somtel, Premier Bank, Darasalam Bank, Amano Insurance, Takaful Insurance, and othersPerformance:
- 300,000 project services, 300+ employees, 13 branches, 18 years of experience.
Mission and Vision:
- Mission: Sagaljet is the reliable printing company that guarantees quality products and services to its clients in the Horn of Africa through excellence and innovation
- Vision: Sagaljet aspires to be the leading agent of innovation in printing services that guarantees success for its clients in the Horn of Africa.
- Core Values: Honesty, Quality orientation, Commited, Team-work.
For more information, search “Sagaljet Somaliland” or visit www.sagaljet.net. Thank you!